YSL Rouge Pur Couture Vernis à Lèvres Glossy Stain

I’ve run across some incredibly clever video vignettes from the cosmetics companies lately, like this one from Chanel. Literally, as I was testing out the new YSL Rouge Pur Couture Vernis à Lèvres Glossy Stain, I stumbled on this charming video about making the glosses.


A product this inventive is deserving of it’s own movie. The formula is literally like no other. It bills itself as a “glossy stain”, but I think it falls slightly more on the stain side of the spectrum. What makes it different is the supple, shiny application. It looks like a shiny lipstick after applied. After a couple hours of wear, it fades into a stain. It is not drying in the least and in the stain phase, works great under a sheer gloss.

This bottle looks deceivingly like nail polish and I love the shock factor of pulling it out and swiping it on my lips. And it has a subtle but pleasant fruity flavor. I was worried about the relatively large applicator but it is actually quite nimble. I chose Rouge Gouache (a slightly darker version of what appears to be a blogger favorite, Corail Fauve). It is a bold red with just a touch of fuschia. Even though it is darker, the texture is so lightweight, it is perfect for summer. Those little boxes online are horrible indicators of the color, so I suggest checking out Karla’s gorgeous swatches to help you decide which shade to pick up.

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